Announcing: Soho Retail Network @ Bogner – Create Meaningful Experiences To Attract Traffic!

Announcing:  Soho Retail Network @ Bogner Thursday, May 3rd – 380 West Broadway Create Meaningful Experiences To Attract Traffic! BLØW Branding is a brand-focused marketing studio. They build distinctive brands, blow them up, make them unforgettable. All strategy, no jargon. All creativity, no B.S. Selling products isn’t enough anymore—stores have to create memorable experiences to attract traffic. We’ll […]

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Soho’s Newest Members Of The ‘ Hood – Diptique, Brett Johnson, Allbirds & More!

With so many stores opening in SoHo, both long-term and pop-up, it’s hard to keep track of them all. We’ve highlighted some of our favorite recent additions for you below. Happy shopping! Diptyque Pop-up – 112 Mercer Image Credit: Dyptique   This pioneering parfumerie has opened a special pop-up store in honor of the 50th anniversary of the […]

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Lots To  In Soho –  Soho Strut Newsletter – Valentine’s Day Edition!

CLEAN UP SOHO:  In 2017, we raised over $125,000 for new, larger garbage cans and supplemental street cleaning!  If you are interested in making a contribution, please contact us at Danielle@sohostrut.com.  You can now sponsor a garbage can for $1,000 – a tax deductible donation.  These garbage cans have had a significant improvement on overflow and […]

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Adopt A Soho Puppy For Valentine’s Day! Rag & Bone and WeWork Soho

Valentine’s Day is coming up and @ragandbone and @wework #soho locations are hosting dog adoption events – Rag & Bone’s is Sunday 2/11 from 2-5pm at both locations.  Adoptable puppies to pet and play with PLUS if you do any shopping (they have a NEW spring collection that is absolutely BEAUTIFUL) 15% of the proceeds gets […]

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Clean Up Soho Update!

To address increasingly unsightly and unhealthy trash and litter in SoHo, an ad hoc group of residents and stakeholders – @CleanUpSoHo – initiated a dialogue with DSNY and other public officials to identify short- and long-term solutions to this growing problem. Our near-term objectives include: (1) Replacing approximately 100 existing/missing small wire mesh baskets with […]

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Gerard Darel’s First U.S. Store At 145 Spring Street In SoHo

Paris based fashion brand, Gerard Darel opened their first New York Flagship store at 145 Spring Street. The New York boutique carries a full range of women’s ready-to-wear, handbags, shoes and accessories. When stepping into the space, customers will be enveloped in an elegant and Parisian inspired interior, perfected with a selection of vintage pieces. The shopping […]

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Margherita NYC Special Week January 24-28, 2018 At 197 Grand Street

One of my favorite Italian restaurants in Little Italy is Margherita.  Its located at 197 Grand Street between Mott & Mulberry and the chef is Giuseppe Costa.  The menu is from Southern Italy and they are doing a special dinner from January 24-28th. There will be a 4 course, wine-paired dinner menu for only $100 (tax and […]

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Sean Sweeney’s November Email Newsletter

– Street Cleaning Begins – $60,000 Council Grant Secured – 32+ New Litter Baskets Purchased – Clean Up SoHo Announces Launch Party, Sunday, December 10 Dear Danielle , We are pleased to announce that street-cleaning services have returned to SoHo after a year’s hiatus.  Additionally, dozens of new, improved, extra-capacity litter baskets will be appearing next week on a corner […]

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November Newsletter! Dreams & Dedication Are A Powerful Combination

Supplemental Street Cleaning Started Yesterday!  28 Trashcans Ordered!  New/News In Soho, & Upcoming Events Our November newsletter was slightly delayed but there is a lot to be grateful for! CLEAN UP SOHO:  November 13th marked the start for supplemental street cleaning in Soho!  See below for an image of our vendor Wildcat who will be ‘on the […]

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Clean Up Soho – Update & Launch Event!

FOR IMMEDIATE RELEASE: NYC Strut Corporation Danielle Nazinitsky Danielle@sohostrut.com Clean Up SoHo Announces Launch Party Group to Celebrate Programs from Local Residents, Businesses, and City Council New York, New York (Nov. 3, 2017) – In just a short time, @CleanUpSoHo has had many “wins” thanks to local residents, businesses, and the City Council. The group […]

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Two Days Until: Soho Retail Network @ David Yurman: Mastering Millennials

Three Weeks Until:  Soho Retail Network – Thur. November 16th! David Yurman – 114 Prince Street Mastering Millennials:  How To Attract, Hire & Retain Millennials Into The Holiday Season WithThe Millennial Mastermind, Ashira Prossack! Tickets $15 – RSVP:  Soho.Splashthat.com Our next Soho Retail Network breakfast is Thursday, November 16th so mark your calendars!    We are meeting at David Yurman with […]

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SoHo in Transition: New York Public Library Mulberry Street Monday, October 23 – 6-8 pm!

I’m excited to announce Soho Strut is participating in an event about SoHo in Transition at the New York Public Library Mulberry Street branch Monday, October 23 from 6-8 pm!  The talk will be facilitated by Yukie Ohta from the Soho Memory Project! You can RSVP here: https://www.eventbrite.com/e/community-conversations-soho-in-transition-tickets-38441615908 We will discuss ways to preserve SoHo’s rich history and how we can use […]

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The Soho Business Improvement District (BID) Is Trying To Become Even More Of An Economic Waste

I just received a letter that the Soho Business Improvement District is trying to increase their annual budget from $550,000 per year to $900,000 per year.  A 65% increase. For those of you who are un-aware, only $350,000 is actually used for cleaning the streets.  And this cost is not competitively bid out to the […]

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