Follow-Up Meeting Tonight: Navy / Once Upon A Tart

While the SoHo Alliance is slow to update their State Liquor Authority page (or every page for that matter), they are hosting a second meeting tonight at St. Anthony’s Church on Sullivan Street (7/8/2014) at 6:00PM. The objective is to come to a consensus on whether the neighborhood is supportive of Navy buying out Jerome Audureau, owner of […]

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First Day Of Filming “How Do You SoHo Strut?” Video

The SoHo Strut is something you can only witness when being in SoHo.  People have an air of confidence when they walk around the cobblestone streets.  I wanted to capture the SoHo Strut in a unique and memorable way so went on a mission over the past month to re-create it as publicity for my […]

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Birchbox Flagship Official Open Date: Friday, July 12!

Happy July 3rd everyone!  The official opening date for the Birchbox Flagship at 433 West Broadway is set for July 12, 2014! Super excited to see how the store remodeling has progressed since I last toured the space on June 22, 2014 (you can read about my tour here).  See below for the pictures I took of the raw space: […]

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“How Do You SoHo Strut?” July 2014 Newsletter

How Do You SoHo Strut? June has been extremely busy!  I have been organizing a video montage (short shots) of local business owners strutting across their storefronts.  The theme is “How Do You Soho Strut?” The objective is to raise awareness about my website.  I have several big names on the roster and if you’d like to learn more, […]

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Soho Strut Photo Of The Week: Houston and Sullivan

This weeks photo was taken at Houston and Sullivan looking south. On the right is St. Anthony’s Church, Pepe Rosso To-Go, Pino Prime Meats, Wendy Nichol and Palmer Trading. On the left there is Organic Avenue, the Parish of St. Anthony’s church and what once was ‘sNice: Have you visited this block of SoHo?  I would […]

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Smith & Mills Planning To Open Another Restaurant in SoHo?

A friend in the neighborhood emailed me a flyer titled, “New Restaurant for “Once Upon a Tart” Space Wants Liquor License”.  Ironically posted outside of the NAVY Restaurant on Sullivan Street, it turns out the owners of Smith & Mills are planning to open another restaurant in SoHo: : The owners of Smith & Mills […]

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Alternative Artist Co-Op Collaboration with Harrison Boyce

Alternative at 281 Lafayette Street is a sustainable fashion basics brand that was founded in 1995 and recently (May 2014) opened its first east coast store in SoHo.  Read more about it here!  Alternative just launched their first NYC Artist Co-Op collaboration with photographer Harrison Boyce. You can see the entire collaboration line of (100% organic cotton) t-shirts for […]

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Harry Potter & More This July At The Scholastic Store

My contact at The Scholastic Store in SoHo emailed me about two exciting promotions during the month of July!  Harry Potter & More This July At The Scholastic Store. Birthday Parties: The Scholastic Store in SoHo is offering a special discount on birthday parties during the months of July and August!  They have several themed […]

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Twenty 6 Grand – Italian Shoe Summer Sale Friday, June 27

I was strutting last weekend around Grand Street and noticed the Linda Mason “Art of Beauty” store (which was one of my first blog posts) was now Twenty 6 Grand, an Italian Shoe Store with private label in addition to name brand Italian shoes. Twenty 6 Grand’s website must still be in production because I couldn’t find […]

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Soho Strut Tours The Birchbox Soho Flagship!

After a workout at Equinox Saturday evening, I was walking back to my apartment down West Broadway and saw the first glimpse of the Birchbox Flagship.  I was {one of} the first to tour The Birchbox Soho Flagship! Back in March 2014, I saw articles from NY Times, Racked, and Refinery 29 regarding Birchbox, an online-only retailer, coming to the […]

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Soho Strut Photo Of The Week: Broadway and Prince

This weeks photo was taken looking south on Broadway at Prince Street!  Soho Strut Photo Of The Week:  Broadway and Prince. This is one of my favorite blocks for shopping!  On the right, the green building is the Mango Store, next is the Scholastic Store followed by Sephora.  On the left you have Converse, H&M, Banana Republic and […]

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The Everlane Business Model – Not “Well-Suited” For Soho?

I read about a retail pop-up store, Everlane, that is open in Soho until the end of June 2014.  Everlane is an online-only retailer raising awareness about their products and philosophy by opening the pop-up on Lafayette and Broome. I visited the Everlane pop-up this weekend.  I LOVED their products and was surprised how cheap everything was.  T-shirts […]

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There is #NoShameInASelfie – Nordstrom Rack In Soho, NYC

Over this past weekend, the #ShopGenius street team was set up in Soho on Spring Street and Mercer!  The #ShopGenius team works to promote Nordstrom Rack in cities where Nordstrom Rack is opening new stores or wants to create awareness of stores already opened.  There is #NoShameInASelfie – Nordstrom Rack In Soho, NYC. There is a […]

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