Google’s Virtual Reality Pop-Up In Soho Will Be Opening Thursday!

Opening on Spring Street in the next few weeks will be Google’s first “consumer retail” space in NYC. Google’s new hardware is getting a Google-owned physical retail experience – temporarily. The search giant is opening a pop-up shop in Google at 96 Spring St. in New York beginning on October 20 called ‘Made by Google.’LINK […]

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#SpeakerSeries October 20th Featuring Alan Eckstein from Timo Weiland!

Ever wondered what it takes to start your own fashion line?  On Thursday, October 20th, from 7-10pm, join us at Kin Spaces for an evening with Alan Eckstein, the founder of Timo Weiland, one of the fastest growing retail lines in the US! The October 20 event is designed to provide an exclusive opportunity for students and […]

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Soho Retail Network – Intrigue, Engage, Connect – Brand Storytelling Bootcamp Is October 27th!

Our August breakfast at Birchbox focused on Customer Loyalty.  A common thread to the presentation was how you can use your brand story to intrigue, engage and connect emotionally with your customers to increase their loyalty and spend.  We are excited for our next breakfast, a Brand Storytelling Bootcamp at Kworq (5 Crosby Street) on October 27th from 8-10:30am! […]

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The 2017 Soho / Nolita Guide – First Draft Released!

I have found a tremendous graphic designer who has been working hard over the past two days since we announced we were taking over the Soho / Nolita Guide! Our guide will be the same size of 24 inches wide by 18 inches tall – with business advertisements all around the map.  The bottom of […]

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Uno De 50 Friends & Family This Weekend – 20% Off

Unode50 is a Spanish jewelry brand with edgy & handcrafted pieces and has a flagship in Soho at 135 Prince Street (between West Broadway and Wooster).  They offer bangles, necklaces, chains, watches & keyrings. Unode50’s Friends and Family is this weekend from the 8th-10th of October and they are offering 20% off!  If you can’t make […]

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BIG ANNOUNCEMENT! Soho Strut Will Be Creating The 2017 Soho/Nolita Guide!

You heard it from us first! Soho Strut was notified that a long-standing Soho-based non-profit ACE Programs For The Homeless was moving out of Soho/Nolita and discontinuing their very popular Guide To Soho & Nolita. We knew how popular the guide was without needing to ask!  Every tourist walking along Prince & Spring Streets use it […]

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Did You Know? Soho Strut Is A 501(c)3!

Over the past three and a half years, Soho Strut has operated as an LLC with the mission to make *community* a common thought! As our organization has evolved, our mission has become more defined: The mission of Soho Strut is to enhance economic growth of the Soho, NYC area by focusing on promotion and development […]

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Blomingdale’s Soho Louis Vuitton Trunk Show & Friends & Family This Week

This is a big week for Bloomingdale’s Soho – they are having a Louis Vuitton Trunk Show on October 7 & 8 and a family & friends sale all week starting yesterday (MONDAY, OCTOBER 3–MONDAY, OCTOBER 10).  There will be an extra 25% off Women’s, Men’s, Kids’ and Home and 20% off almost all Electrics, Cookware and Fine […]

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NYC’s Most Creative Entrepreneurs Share How To Drink & Dine Your Way Through Soho

Soho is undoubtedly known as a fashion hub. With offerings ranging from Prada to Aritzia, bustling Broadway is visited by individuals from all over the world for its renowned shopping scene. But, what you might not have known is that Soho also happens to be home to some of the best restaurants, coffee shops and […]

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How to Have an Awesome SOHO Apartment Without Breaking The Bank

When rent is sky high, it only makes sense to get a smaller footprint apartment in SOHO. However, with that decision comes some other potential dilemmas. How will you decorate such a small apartment without it taking up too much room? Here are five different ideas to get you started. 1. Choose Multipurpose Furniture The futon […]

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Sales Have Launched For 565 Broome & 42 Crosby Street In Soho

As Soho’s neighborhood & real estate expert, I constantly look online for new listings in the ‘hood.  Two days ago sales launched for two new construction projects in the neighborhood – 565 Broome Street at 42 Crosby Street. 565 Broome Street is in the “West Soho” region and will have similar amenities to 70 Charlton: […]

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Everlane Is Coming Back To Soho – This Time On Wooster Street

Everlane is an online-only retailer that seems to be testing the water with physical stores. Starting September 23rd – October 23rd, there will be a month long “Shoe Park” pop-up at 83 Wooster. Their first pop-up location was at 199 Lafayette, which is currently the Outdoor Voices pop-up space. Everlane had a week long pop-up in May 2016 […]

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Rubin415 Comes To One Soho Square This Weekend!

On July 29th, I saw a cool mural outside of Spring & 6th Avenue (One SoHo Square) and found out that it’s part of an installment artist series spearheaded by Stellar Management, the landlord that owns the building. Rubin (@Rubin415) will be prepping and painting a blank 30 foot canvas this Friday, September 23rd and will […]

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Soho Strut X CommonBond – How To Buy A NYC Apartment September 29th!

I’m so excited to be presenting at CommonBond on buying a home in NYC! We know, we know: buying a NYC apartment seems like a pipe dream, especially if you have student debt. Between finding a realtor and getting a mortgage, renting for the rest of your life can sound more appealing. Join CommonBond & […]

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