Everlane Is Coming Back To Soho – This Time On Wooster Street

Everlane is an online-only retailer that seems to be testing the water with physical stores.

Starting September 23rd – October 23rd, there will be a month long “Shoe Park” pop-up at 83 Wooster.

Screen Shot 2016-09-22 at 8.01.52 PM

Their first pop-up location was at 199 Lafayette, which is currently the Outdoor Voices pop-up space.

Everlane - 199 Lafayette

Everlane – 199 Lafayette

Outdoor Voices - 199 Lafayette

Outdoor Voices – 199 Lafayette

Everlane had a week long pop-up in May 2016 for the same concept at 83 Wooster street.  It must have been successful so they are trying it again – here is the signage outside currently:


Everlane was founded in 2010, and by 2011 they received 1.1M in seed funding.  They have offices in NY and San Francisco.

The store should be beautiful when finished!  If you have more information please contact me at Danielle@sohostrut.com.